Setting international pricing for a new export market requires solid research and an understanding of the product and company’s value to local customers.
Exportspark offers a webinar that reviews best practices around setting international pricing and margins, including identifying costs, calculating partner discounts, incorporating shipping expenses and other important topics.
The course is delivered virtually and can be co-branded and delivered through associations, economic development agencies and trade organizations to their members.
Case Studies
Products from New Zealand
Exportspark has helped a number of New Zealand food and beverage companies to set pricing and margins when selling through Canadian importers and retailers.